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Embrace Objections - they can be buying signals!
In my decades of selling, I’ve come to learn that an objection to a proposal can often be a buying signal. The customer is actually...
Alistair Hopkins
Feb 12, 20243 min read
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All elite sportspeople have coaches. You’re an elite Executive, why don’t you have one?
Senior IT executives are the architects of growth, innovation, building winning teams, and delivering stakeholder value. They drive their...
Alistair Hopkins
Feb 9, 20243 min read
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Navigating Market Challenges in Sales
In my decades of leading sales teams and working with super successful sales people, one consistent characteristic is the ability to...
Alistair Hopkins
Feb 6, 20243 min read
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5 Strategies for enhancing Sales Force Effectiveness
In this article, we'll look at how organisations can optimise their sales team's performance and unlock their full potential. In the...
Alistair Hopkins
Feb 2, 20243 min read
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Are you maximising your SaaS renewals?
What’s your renewal rate? Is it better, or worse, than your competition? If it’s not great, then maybe now is the time to invest in a...
Alistair Hopkins
Jan 17, 20243 min read
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Striking the right balance in your Sales Hiring Strategy
During my 18 years in Sales Leadership at Oracle Corporation, it seemed to me that the business oscillated between “generalists” - Reps...
Alistair Hopkins
Jan 15, 20243 min read
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What Makes A Strong Customer Value Proposition (CVP)?
In my decades of experience in selling software solutions, one of the most common weaknesses I've seen are poor Customer Value...
Alistair Hopkins
Jan 12, 20242 min read
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Experience or Enthusiasm?
I’ve hired hundreds of sales people over my career, and only on a handful of occasions have I known with absolute certainty that the...
Alistair Hopkins
Jan 11, 20243 min read
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"Get To The No"
In this, the second in our series, we consider the art of "Getting to the No", or, in other words, finding the detractor in your...
Alistair Hopkins
Jan 9, 20242 min read
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Looking for Funding for your business?
Navigating Investment Success In the world of tech start-ups and scale-ups, securing investment isn't just about numbers, as you probably...
Alistair Hopkins
Jan 8, 20243 min read
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Compensation Drives Behaviour!
The Power of Sales Incentive Compensation for Your Business The engine that drives your growth and sustainability is an engaged and...
Alistair Hopkins
Jan 5, 20243 min read
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